Privacy Policy

This Privacy Policy explains how Sellify (SMC-Private) Limited (“Sellify”, “we”, “us”) collects, uses, stores, and shares personal information when you use Makanzy (the “Platform”). Makanzy is a project of Sellify. By using the Platform, you acknowledge this Policy.

1. Data controller

The data controller for Makanzy is Sellify (SMC-Private) Limited, Pakistan. For privacy requests, contact us through the channels published on the Platform and mark your message “Privacy / Makanzy”.

2. Information we collect

2.1 Information you provide

• Account details (name, email, phone, password or auth provider identifiers).
• Profile and agency information (company name, logo, license or registration details you choose to share).
• Listing content (property details, prices, photos, documents, location descriptions).
• Inquiries, messages, saved searches, favorites, and support requests.
• Payment or billing details for paid products (processed by payment providers where applicable).

2.2 Information collected automatically

• Device, browser, IP address, approximate location, and usage logs.
• Cookies and similar technologies (see our Cookie Policy).
• Pages viewed, searches, clicks, referral URLs, and performance diagnostics.

2.3 Information from others

• Authentication providers (for example, sign-in services).
• Public records, map providers, or partners that help us operate or enrich the Platform, where lawful.
• Other users who mention or message you in connection with a listing or inquiry.

3. How we use information

• Operate, secure, and improve the Platform and its tools.
• Create and manage accounts; authenticate users.
• Publish and distribute listings and related content you submit.
• Connect inquirers with listing parties you authorize.
• Provide calculators, indices, plot maps, and personalized recommendations.
• Process payments and deliver paid features.
• Detect fraud, abuse, spam, and security incidents.
• Comply with law, enforce Terms, and protect rights and safety.
• Send service notices and, where permitted, product updates or marketing (you may opt out of marketing).

4. Legal bases (where applicable)

Depending on the context and applicable law, we process data because it is necessary to perform a contract with you, because we have a legitimate interest in operating a secure marketplace, because you have consented (for example, certain cookies or marketing), or because we must comply with a legal obligation.

5. Sharing of information

We may share personal information with:

• Other users / listing parties — when you send an inquiry or publicly post content.
• Service providers — hosting, analytics, email/SMS, payments, authentication, mapping, customer support, under appropriate safeguards.
• Professional advisors and authorities — where required by law, court order, or to protect rights, property, or safety.
• Business transfers — in connection with a merger, acquisition, financing, or sale of assets, subject to confidentiality.

We do not sell your personal information as a standalone product. We may show advertising or sponsored placement on the Platform; partners receive aggregated or limited data as needed to measure performance, not unrestricted access to your account contents.

6. Cross-border processing

Infrastructure or vendors may process data outside Pakistan. Where we transfer data internationally, we take steps designed to provide an appropriate level of protection consistent with applicable law.

7. Retention

We retain personal information for as long as needed to provide the Platform, comply with legal obligations, resolve disputes, and enforce agreements. Retention periods vary by data type and purpose. When no longer needed, we delete or anonymize data where practicable.

8. Security

We implement technical and organizational measures designed to protect personal information. No method of transmission or storage is completely secure; you use the Platform at your own risk regarding residual security risk.

9. Your choices and rights

• Access or update certain account information in your dashboard.
• Request correction, deletion, or a copy of personal data we hold about you, subject to legal exceptions.
• Object to or restrict certain processing where applicable law allows.
• Opt out of marketing communications via unsubscribe links or by contacting us.
• Manage cookies as described in the Cookie Policy and browser settings.

To exercise rights, contact us with sufficient detail to verify your identity and request. We may decline requests that are unlawful, repetitive, or would compromise others’ privacy or our security.

10. Children’s privacy

The Platform is not directed to children under 18. We do not knowingly collect personal information from children. If you believe we have, please contact us so we can take appropriate steps.

11. Third-party sites

Links to third-party websites or apps are not covered by this Policy. Review their privacy practices before providing information.

12. Changes

We may update this Policy periodically. Material changes will be indicated by updating the “Last updated” date and, where appropriate, additional notice on the Platform.

13. Related documents

See also our Terms of Use, Cookie Policy, and Disclaimer.